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Modified Handyman Wanted Test 3 - Removed AdSense Test

September 10, 2008


Well, apparently Google Website Optimizer will not allow me to insert Google AdSense code as a variation for testing, so… I remove that part of the Handyman Wanted Test 3.
I will still continue to run the test to see which headline performs best, but will do it only with the existing AdSense code on it [...]

Filed under: Handyman Marketing Test #3, Handyman Marketing Tests, Marketing Journal | Comments (0)

Handyman Wanted Test 3 Launched!

September 9, 2008


With the close of Handyman Test #2 yesterday, this morning I set up the newest handyman test this morning and I already have concerns.
I was trying to test two different sections:
1. Headlines
2. AdSense Color
The headlines are working great and I am excited to see the results for that, BUT… we may need to cut the [...]

Filed under: Handyman Marketing Test #3, Handyman Marketing Tests, Marketing Journal | Comments (0)

Final Results: Black Theme Winner in Handyman Marketing Test

September 8, 2008


Well, the final results are in for the Handyman marketing test we did testing our sign up page for handyman services to request information about working with our real estate investor clients.
The results? The black theme has out performed the white theme!
Check out the video below for the proof of the results and prepare for [...]

Filed under: Handyman Marketing Test #2, Handyman Marketing Tests | Comments (0)